Getting Things Done Seven Habits of Highly Effective People The Five Dysfunctions of a Team (I haven’t read this one) Good to Great: Why Some Companies Make the Leap… and Others Don’t The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich The E-Myth Revisited: Why Most Small Businesses Don’t Work and What [...]
Author Archives
WordPress and Breadcrumb navigation
Breadcrumb (navigation) Without it Hasel and Gretel and your website visitor will be lost… Luckily, wordpress makes it easy with nifty plugins like this one: WordPress breadcrumb plugin – Breadcrumb navxt
Strategic Planning – A consulting gem
Jaxworks.com, a brilliant small business website I found circa 2004, has an excellent Strategic Planning worksheet. I had a printout of it in my binder since November 2004 and gave it another look. Wow! I will certainly be using this in my consulting work.
Bootstrapping like Subway
A quick rant about Subway, bootstrapping and small business. I had the following article in one of my binders: Stake Your Claim It is all about bootstrapping your small business. Starting on a shoestring budget and building incrementally to success. The article is based on the ideas of Subway’s Fred DeLuca who wrote the book [...]
Lucky? Smart? A bit of the two
In one of my binders I had the following article about the founder of Tripod and his business startup adventure: Luck or Smart? My personal opinion (for what its worth) is that entrepreneurs are prepared. That is that they are prepared for the opportunities that are out there. They are prepared to take advantage of [...]
Book Yourself Solid certification
Book Yourself Solid by Michael Port is expanding into a certified consulting program. I am not one for being overworked and overbooked by any means and believe that balance and living are more important than money, so at first I judged the book negatively by its cover. (that is never a good thing…) Finally curiosity [...]
Google AdManager
So I haven’t given Google AdManager yet. (probably a bad way to start a post about it, but…) But I started an account and I receive the announcement emails. And on Sept 24 (2009) Google announced the Google AdManager youtube channel. I love tutorials.
Google changing up its local search algorithm
Google has been making changes to its local search algorithm (the formula that determines rankings). Google is, among other things, penalising category spam. Here is a good article on that: Google’s Recent Changes to its Local Algorithm As of October 2009, Google has also changed from the 10-pack to a “lucky” 7-pack. Here is another [...]
Google is slap happy
Google wants quality. Opposing their desire is the desire of many to make money quickly without providing much value. Do that and Google will slap you. The solution to not being slapped? Provide value. That is the basic message of this Adcents.com post “how to overcome the google slap”
My recent projects, focus, and a refresher course
I have been quite busy lately with various projects for myself and clients. I have a large online project that I currently maintain and I am launching an online marketing campaign for a new client. I have three personal online marketing projects that I am working on. And I have two local marketing campaigns I [...]