Last time the frog broke news on the new “post to your place page” feature in the Google LBC. It was nice to have it picked up by Blumenthal and read his enlightening thoughts on understanding “post to your place page” feature’s importance. Today I noticed another new feature, “Service Areas” (something every small service [...]
Category Archives: marketing
The Google Local Listings Ads Are Coming…
There has been a lot of talk about these new ads: Google Intros Local Listing Ads to LBC in Limited Markets — Blumenthal My Thoughts on Google Local Listing Ads — David Mihm They haven’t come to Florida yet so I have a little breathing (and learning) time… It seems that the jury is still [...]
Mining your customer database for gold and Google Maps
I have been reading Tom Feltenstein’s 401 Killer Marketing Tactics… so my marketing muscles are looking rather buff. One idea I found in the book that I am applying as we speak for a client is the idea of a customer map. The map would have pin-points at the address of each current/past customer. (actually [...]
Book Yourself Solid certification
Book Yourself Solid by Michael Port is expanding into a certified consulting program. I am not one for being overworked and overbooked by any means and believe that balance and living are more important than money, so at first I judged the book negatively by its cover. (that is never a good thing…) Finally curiosity [...]
Google AdManager
So I haven’t given Google AdManager yet. (probably a bad way to start a post about it, but…) But I started an account and I receive the announcement emails. And on Sept 24 (2009) Google announced the Google AdManager youtube channel. I love tutorials.
My recent projects, focus, and a refresher course
I have been quite busy lately with various projects for myself and clients. I have a large online project that I currently maintain and I am launching an online marketing campaign for a new client. I have three personal online marketing projects that I am working on. And I have two local marketing campaigns I [...]
Apple’s Garage
This old article on Apple Computer’s original garage office has hung in my garage for a long time inspiring me. Apple is a rather inspiring company. Steve Jobs in particular has always stayed focused on a strong vision for the company. (sidenote: I like Apple the company and believe their products are much better than [...]
My new favourite business website – Trizle.com
having a bad day and found trizle’s article about difficult clients: http://www.trizle.com/topics/676-why-most-of-your-customers-suck Very happy that I found trizle.com. Brilliant
Postcard Marketing with Vistaprint
A direct mail postcard marketing service – Thanks to Vistaprint.com’s new direct mail postcard service sending postcards to prospects is now highly automated and quick. However there are two areas where a small business might want some help: on the design on the card and on targeting the prospects. Whether you Do-It-Yourself or use a [...]
How To Leverage Free Business Listings To Boost Your Rank In Google
On Google Local, citations (the links to your listings in other business listing services) are key. The following is a list of (mostly) free business listings: superpages.com yahoo local listings bing local listings insiderpages.com InfoUSA.com citysearch.com merchantcircle.com hotfrog.com magicyellow.com openlist.com localsearch.com akama.com cityvoter.com IBeginSource.com addresses.com getfave.com yellowusa.com Yelp.com localeze.com yellowpages.com allpages.com kudzu.com zvents.com manta.com topix.com [...]