In one of my binders I had the following article about the founder of Tripod and his business startup adventure: Luck or Smart? My personal opinion (for what its worth) is that entrepreneurs are prepared. That is that they are prepared for the opportunities that are out there. They are prepared to take advantage of [...]
Category Archives: marketing examples
Apple’s Garage
This old article on Apple Computer’s original garage office has hung in my garage for a long time inspiring me. Apple is a rather inspiring company. Steve Jobs in particular has always stayed focused on a strong vision for the company. (sidenote: I like Apple the company and believe their products are much better than [...]
A good example of turning your about page into a manifesto against XYZ
Today I happened upon Marumushi a site by a designer who (like myself) graduated from university in Japan. He has a very interesting about page. check it out.
Bargaineering – An example of a great mashup name
Today I stumbled upon bargaineering.com a website on money management, etc. The about page is very interesting. A good example of online marketing. Very personal, just a regular person like you.
Why you should race your competition to the bottom, OR, Craigslist: Freemiums, Decentralisation, and taking over the world
Wow. That title is way to long for the short thing I am about to post but it is this is the beginning of some brainstorming for an upcoming post on strategy. The premise is this: Using freemiums and a minimalist decentralised organisational structure a company can reach and engage a huge “market share” (they [...]
Insourcing – the paypal example
I got this in my email inbox today: Your package will be shipped by PayPal Shipping with U.S. Postal Service inkredibleinkz used PayPal Shipping with U.S. Postal Service to create a shipping label for your package. Looks like Paypal is in the shipping business now! Ok. Here is why I am talking about this. In [...]
Leveraging newsletters without writing them
I have opt-in newsletters on just about all of my websites. I know from the many ebooks and marketing articles I have read over the years about the power of gathering email lists. But writing newsletter might be a pain for some. Here is a post from guru Yaro on creative ways to keep your [...]
thoughs on online Social networks
This is an old article I had in one of my binders. In it Joi Ito, a famous Japanese blogger, gives his opinion on online social networking and business.
some very interesting wordpress themes for business
Here are some interesting free wordpress themes. The VistingCard one is particularly interesting. It is similar to the accordian theme I use on TaiyoJohnson.com
Joint Ventures to boost your marketing
Here is some advice on using “joint ventures” to boost your marketing.