This article by the foremost local search engine optimisation expert, David Mihm, is a must read. These are his “10 commandments of marketing online for small and local businesses” I do local search engine optimisation for my small business clients and I have to say the list hits the nail on the head.
marketing
A site to imitate: Web Video Production
I am always on the look out for great websites related to my field. I like connecting with people who are doing similar things. I also like wandering around their websites and catching good ideas worth imitating. Today I found Open Sky Media – Cottonwood Arizon web design which has some interesting services including web [...]
John Chow on internet marketing
For anyone who has been around the internet marketing scene for awhile John Chow is a familiar name. One of THE best internet marketing tips I ever received was from John Chow and it is a tip that has been central to all of my marketing campaigns online ever since. I found this video by [...]
Marketing Therapy?
Some people are just geniuses. Lorrie of webmarketingtherapy.com is one of them. When every small business person is completely stressed out and beating their heads on the desk trying to figure out a way to boost their revenues “therapy” is appropriate, “marketing therapy” even better!
Why I want to be WilsonWeb
I love websites that have been around since 1995 and are at the top. For example wilsonweb internet marketing Found them today searching for “local marketing.” I probably have seen them before too (sometimes it feels like I’ve seen the whole internet at least once…). Anyway, it was a good find. Local marketing is the [...]
Why you should race your competition to the bottom, OR, Craigslist: Freemiums, Decentralisation, and taking over the world
Wow. That title is way to long for the short thing I am about to post but it is this is the beginning of some brainstorming for an upcoming post on strategy. The premise is this: Using freemiums and a minimalist decentralised organisational structure a company can reach and engage a huge “market share” (they [...]
Leveraging newsletters without writing them
I have opt-in newsletters on just about all of my websites. I know from the many ebooks and marketing articles I have read over the years about the power of gathering email lists. But writing newsletter might be a pain for some. Here is a post from guru Yaro on creative ways to keep your [...]
How entrepreneurs can leverage social networking websites
In my notebooks I found a nice article from About.com’s entrepreneur section on how entrepreneurs are leveraging social networking websites.
High Quality Links – the Gold of SEO
Google values backlinks to your website (links from other sites to yours) as votes for your website’s popularity/relevance. Links = Gold in SEO. The first step in acquiring links is to create GREAT CONTENT. Then you have to tell the world about that content. John Chow has an awesome formula for spreading the word. Create [...]
Visit Length – the oft forgotten web metric
I have been a Yaro Starak fan for awhile. I am clearing out my binders (going completely digital) and finding many old Yaro articles on marketing online. This one is more tech-nerd targeted. increase your length visit